This is second of my two-part series highlighting the social media insights of Joakim Vars Nilsen, Creative Advisor at MediaFront, in Oslo, Norway. In his presentation below he shares how companies can be more effectively engaged with their customers 365 days a year by building their “social capital”, and ultimately, their revenues.
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This is the first of two posts showcasing presentations by the wonderfully creative marketer, Joakim Vars Nilsen. It illustrates how companies can harness “people power” on the social web and why that’s crucial.
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Forty-five percent of employers now use social media sites to screen job candidates. Whether you are securely employed or seeking new opportunities, understanding how to market your own personal brand online is now more important than ever. Here are some “do’s and don’ts”.
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If you’ve never been on Twitter because it seems downright pointless or even ridiculous (I know, there are many of you out there!), please humour me for a couple of minutes and watch the animated video clip below. The video offers a reasonable and easy to understand overview about micro-blogging on Twitter to the uninitiated, highlighting the different ways in which using Twitter can be enriching.
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This kind of word of mouth exposure can go viral and strengthen your company’s brand along with its sales.
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Increasing your company’s sales to engineers and attracting more custom manufacturing contract jobs are just two results of a sound online strategy.
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