Here’s the story of how a small warehouse distributor with only 14 employees increased their volume of new business orders five times in only five months — in a recession — by properly leveraging the power of the web.
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From the category archives:
Website Design
Even if your company is a custom manufacturer or a relatively small distributor, this two-part series shows how dynamic online technology platforms can help your business thrive in tough economic times.
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Branding your company is critical in this age of commoditization. What is your company’s central branding message and has the marketplace embraced it?
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Professional intervention at the right time, using the right tools, can put out more than raging car fires.
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A cautionary tale wrapped up as a rant about how internet-empowered customers slam their doors (and windows) on spam!
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Whether you’re selling used cars or manufactured products, here are some observations on how you can increase your sales success in the age of the internet consumer.
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A recent B2B survey conducted by search engine marketing company Enquiro found that an industrial vendor’s website is “the #1 influencing factor in a buying decision.” Vendor websites now have more impact on a buying decision than word of mouth referrals, trade show participation, or ads in trade publications.
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