From the category archives:

Twitter

This is the second in my blog series on how to develop your company’s social media strategy using free online tools to research the marketplace.

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This is the first in a series of blogs I will post weekly on how to develop your company’s social media strategy using free online tools to research the marketplace.

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How to find work using free online tools and networks.

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With the exponential growth of social media in 2009, commentators predict that social media will get “even more popular, more mobile, and more exclusive” in 2010. What implications could that have for your manufacturing business? And does it all really matter?

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The Power of the People

September 26, 2009

This is the first of two posts showcasing presentations by the wonderfully creative marketer, Joakim Vars Nilsen. It illustrates how companies can harness “people power” on the social web and why that’s crucial.

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Forty-five percent of employers now use social media sites to screen job candidates. Whether you are securely employed or seeking new opportunities, understanding how to market your own personal brand online is now more important than ever. Here are some “do’s and don’ts”.

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If you’ve never been on Twitter because it seems downright pointless or even ridiculous (I know, there are many of you out there!), please humour me for a couple of minutes and watch the animated video clip below. The video offers a reasonable and easy to understand overview about micro-blogging on Twitter to the uninitiated, highlighting the different ways in which using Twitter can be enriching.

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