Tapping into the “wisdom of crowds” to reach new talent and reduce costs.
3,770 views
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From the category archives:
Social Media
Why not try crowdsourcing?
January 29, 2010
Leverage Your Company’s Online Listening Posts (Part 2)
January 19, 2010
This is the second in my blog series on how to develop your company’s social media strategy using free online tools to research the marketplace.
1,190 views
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Leverage Your Company’s Online Listening Posts (Part 1)
January 12, 2010
This is the first in a series of blogs I will post weekly on how to develop your company’s social media strategy using free online tools to research the marketplace.
935 views
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Swindler On The Roof?
November 13, 2009
Will Mirvish Productions do the right thing and offer refunds now that the well-known star of their upcoming “Fiddler on the Roof” show isn’t performing? How does your company treat loyal customers? Here are my thoughts.
3,982 views
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Social Media for B2B Companies
November 4, 2009
With the exponential growth of social media in 2009, commentators predict that social media will get “even more popular, more mobile, and more exclusive” in 2010. What implications could that have for your manufacturing business? And does it all really matter?
538 views
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How Brands Can “Walk the Talk”
October 4, 2009
This is second of my two-part series highlighting the social media insights of Joakim Vars Nilsen, Creative Advisor at MediaFront, in Oslo, Norway. In his presentation below he shares how companies can be more effectively engaged with their customers 365 days a year by building their “social capital”, and ultimately, their revenues.
775 views
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The Power of the People
September 26, 2009
This is the first of two posts showcasing presentations by the wonderfully creative marketer, Joakim Vars Nilsen. It illustrates how companies can harness “people power” on the social web and why that’s crucial.
713 views
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