From the category archives:

Pubic Relations

Delighting in the Gift Economy

July 16, 2009

Recession or not , these smart business owners understand the value of giving in the gift economy.

260 views

The Wife Who Shared Too Much

July 7, 2009

Mashable, the social media guide, posted this unbelievable story July 5th which should be filed under “social networking run amok”. Here’s the scoop:

321 views

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Twitter: The New Word of Mouth

June 15, 2009

This kind of word of mouth exposure can go viral and strengthen your company’s brand along with its sales.

508 views

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This 129-year-old company was featured in a BBC documentary, endorsed by Forbes magazine to receive Six Sigma Quality Certification and attracts a fan club that includes Richard Branson, CEO of Virgin Airlines, and Prince Charles. In fact, its president was even invited to the royal wedding! Take a look at their amazing team in action …

1,994 views

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Spam, By Any Other Name …

May 22, 2009

A cautionary tale wrapped up as a rant about how internet-empowered customers slam their doors (and windows) on spam!

264 views

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Seller Beware: Tales From A Used Car Lot

May 17, 2009

Whether you’re selling used cars or manufactured products, here are some observations on how you can increase your sales success in the age of the internet consumer.

1,119 views

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