From the category archives:

Miscellaneous

Tech Leaps Separate Visionaries From Luddites: Which Are You?

May 2, 2009

It’s really hard to believe that only 20 years ago, using a computer was considered cutting edge! This historic footage from 1981 shows how one newspaper took its first tentative steps into the world of digital communication back when the web appeared to have dubious revenue-producing potential. They were real visionaries.

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10 Online Marketing Myths & Self-Delusions – Pt. 3

April 28, 2009

If your company is ranked # 1 on Google.com, have your online marketing efforts reached the pinnacle of success? Perhaps, but not likely. Here’s why… In this final installment of our Online Marketing Myths & Self-Delusions series, we’ll tackle a few common marketing misconceptions that many industrial businesses hold dear. Seller Myth # 7 – [...]

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10 Online Marketing Myths & Self-Delusions – Pt. 2

April 25, 2009

Increasing your company’s sales to engineers and attracting more custom manufacturing contract jobs are just two results of a sound online strategy.

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Surf The Digital Wave, Or Be Flattened

April 13, 2009

Traditional sales and marketing methods have been hit by an enormous paradigm shift. How should 21st century industrial suppliers respond?

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You Really Shouldn’t Outsource Some Things!

March 14, 2009

In the business world, outsourcing can be a great thing when a company lacks the internal resources or expertise to tackle certain projects. But have you heard about the latest outsourcing craze among time-strapped parents of young children? You won’t believe it.

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Asleep At the Wheel

March 7, 2009

Online opportunities abound for manufacturers that are not asleep at the wheel.

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