This is the second in my blog series on how to develop your company’s social media strategy using free online tools to research the marketplace.
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This is the first in a series of blogs I will post weekly on how to develop your company’s social media strategy using free online tools to research the marketplace.
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Visitors to your company’s site can now comment upon or criticize your brand and have their thoughts appear right next to your corporate website without your permission. How should business owners handle that?
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Will Mirvish Productions do the right thing and offer refunds now that the well-known star of their upcoming “Fiddler on the Roof” show isn’t performing? How does your company treat loyal customers? Here are my thoughts.
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How can a company’s branding message be memorable and create PR “buzz” when it has to compete for our attention with so many others? Here’s how …
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This is second of my two-part series highlighting the social media insights of Joakim Vars Nilsen, Creative Advisor at MediaFront, in Oslo, Norway. In his presentation below he shares how companies can be more effectively engaged with their customers 365 days a year by building their “social capital”, and ultimately, their revenues.
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This is the first of two posts showcasing presentations by the wonderfully creative marketer, Joakim Vars Nilsen. It illustrates how companies can harness “people power” on the social web and why that’s crucial.
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