If your company is ranked # 1 on Google.com, have your online marketing efforts reached the pinnacle of success? Perhaps, but not likely. Here’s why… In this final installment of our Online Marketing Myths & Self-Delusions series, we’ll tackle a few common marketing misconceptions that many industrial businesses hold dear. Seller Myth # 7 – [...]
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Increasing your company’s sales to engineers and attracting more custom manufacturing contract jobs are just two results of a sound online strategy.
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If you are an industrial supplier and do not have a website or if you honestly would rate your site as a 2 out of 10 in terms of effectiveness, take a look at these online marketing myths before you hire a website designer.
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Traditional sales and marketing methods have been hit by an enormous paradigm shift. How should 21st century industrial suppliers respond?
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In the final part of our 4-part series, Internet Marketing: 101, we’ll discuss how to measure ROI from online campaigns.
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